We keep fees simple: a percentage of each transaction to cover costs, and a monthly fee to deliver great features that make your work easier.
For shops getting their first 50 customers onto autopilot.
For stores running their own delivery and ready to lift retention.
For multi-location operators who need 3PL and hands-on support.
A monthly fee helps us support your store properly. A transparent transaction fee keeps us aligned with the orders Kibble helps you win.
That way we can keep developing our product, and cover the cost of onboarding new customers.
Stripe's standard card fee is 2.9%. We include it in the all-in percentage so the rate is easy to understand.
This helps us grow with you. As you grow, our platform fee drops on Growth and Premium plans.
No annual contracts. Switch tiers any time from your dashboard — pricing prorates the same day. The percent applies only to sales processed through Kibble.
| Basic | Growth | Premium | |
|---|---|---|---|
| Subscriptions & orders | |||
| Recurring orders & auto-ship | |||
| Customer management | |||
| Email notifications | |||
| SMS notifications | |||
| Rewards & retention | |||
| Punch-card "Nth bag free" | |||
| Signup bonuses, referrals, tiered loyalty | — | ||
| Add-on upsells | — | ||
| Customer insights & churn alerts | — | ||
| Inventory | |||
| Pick sheets, order sheets, order printouts | |||
| Forecasting (next month's orders) | — | ||
| Delivery | |||
| In-house route planning & windows | — | ||
| Uber Direct, DoorDash Drive, Roadie | — | — | |
| Operations | |||
| Multi-location support | — | — | |
| Custom branded customer app | |||
| Priority support + dedicated onboarding | — | — | |
| Fees | |||
| Monthly platform fee | $29/mo | $79/mo | $199/mo |
| Platform fee on Kibble sales | 3.0% | 2.0% | 2.0% |
| Stripe processing | 2.9% | 2.9% | 2.9% |
| Total fee on Kibble sales | 5.9% | 4.9% | 4.9% |
If something below isn't clear, hop on the demo and we'll walk it through with your top 5 SKUs in front of us.
Any order placed through Kibble — auto-ship, subscription, scheduled delivery, and any add-ons to those orders. One-off, in-store purchases aren't included in the percent.
The percent on each tier is all-in: it bundles Kibble's platform fee with Stripe's standard card fee of 2.9%. One number, no surprises on the invoice.
Yes — toggle from your dashboard any time. Upgrades take effect the same day; downgrades roll over at the next billing date.
We'll sign a contract together so Kibble can be a merchant-of-record for your business. Setup is free and takes about one afternoon.
Carrier fees (Uber Direct, DoorDash Drive, Roadie) pass through at the carrier's quoted rate. You pick the markup you charge customers.
Never. Kibble's percent only applies to sales booked through the platform. Foot traffic and in-store purchases stay 100% yours.
15-minute demo, no slides. Bring your top 5 SKUs and we'll model your first 90 days live — including the tier that fits.